The site sells health care & lifestyle products for the elderly.

Online store selling health-care products and lifestyle accessories for the elderly

At Ezizio Ventures, we strive to create an eCommerce platform for the elderly and senior citizens, where they can purchase what they need for their daily needs, healthcare items and lifestyle items. A wide range of products were available, and each product was designed to be of help to old people."Growing old is a bliss" is correctly stated in their mission statement, which targets the older generation that is still energetic and does not wish to rely on others.

What were the challenges we faced?

Clients and prospects wanted a platform to sell products to older people and senior citizens. The products ranged from lifestyle items to daily necessities and health care items. The products were aimed at older people and senior citizens, so we developed a solution that could be efficiently used by the group. Senior citizens could easily find products on the website that fit their needs.In addition, based on the targeted buyers, we streamlined here the overall purchase process to ensure a quick checkout.

The solutions that we offer

Initially, the project focused on the front-end design, which targeted older people and senior citizens. There were static banners on the home page of the website that customers could read easily, and they could quickly find the relevant category by clicking on the banners. Our website also featured large product icons and bold fonts that made it easy for our target audience to read and understand.The website's navigation was easy to understand, and the checkout process was quick, so buyers could complete the transaction quickly.


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